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Forum: Idea Exchange
Topic: The Phone shopper
Topic Posted by: John Kenny (jaykay501@hotmail.com )Date Posted: Thu Apr 15 0:42:55 2004
Topic Description: I am not sure what the best way to handle a phone shopper is. I work in a smaller yard, and completely handle the sale from start to finish. When i get a phone shopper who wants my best price over the phone, or wants a trade value, i normally help out and hope i'm a chance of getting the deal.But they rarely come good, and I'm thinking I've got little to lose by not giving the price at all. What do you guys and girls think??
Original Message:
Posted by:Chris
(carguy@chrisjhanson.com
)
Date posted: Mon May 3 18:40:33 2004
Subject: Phone Shoppers
Message:
Incoming Phone Facts:
90% of phone shoppers buy within a week.
60% will schedule an appointment to come into your dealership
60% of the appointments will show up on your lot
50% of the appointments that show - buy on the 1st visit!!
If you want info on how to make money using the phone, let me know and I can direct you to several resources. I can also let you know what I do myself if you want.
Previous reply
Reply:
Subject: Phone Ups
Reply Posted by: Jennifer
(jenpetrucelli@hotmail.com
)
Organization: Dave Towell Cadillac/Saab
Date Posted: Wed Jan 3 11:41:24 2007
Message:
I absolutely love phone ups! (When I am fast enough to grab them!) The beauty of them is that the customer has usually already seen the car that they want in an ad, on line, etc.. At that point, you just ask questions, qualify, get excited, just like they were there on the lot. A lot of times, you can sell the vehicle on the phone! Beautiful!! One thing that drives me insane though, is the guy who calls and wants to know what the "lease special" is for a vehicle. A lot of times when I try to qualify the person for more info, they aren't cooperative and just want to know the "special". How do you handle that guy? It seems to me that the only way to deal with him is to lie to him to get him in the door. Any advice?
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