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Forum: Idea Exchange
Topic: Telephone Skills & Internet Business
Topic Posted by: Doug (ddoolin@juno.com )Organization: Lincoln Mercury of Olympia
Date Posted: Mon Aug 2 2:19:43 EDT 1999
Topic Description: I take no ups, only what I generate on the phone and through the Internet. Is there anyone else that would like to share ideas? What can can someone do to improve their telephone skills or the effectiveness of their Internet department/business?
Original Message:
Posted by: Chance Henderson
(risable@yahoo.com
)
Organization:Randall Motors
Date posted: Fri May 19 15:27:52 EDT 2000
Subject: How Can I Start Implementing Internet Sales
Message:
I work at a dealership that is old fashioned. All the people are quite a bit older than me (and I'm 27) and are not real familiar with internet technology. I had to push management to spend money on a web page update (the last one was 2 years ago and looked like crap). Since I know that internet sales are increasing faster and faster, what can I do to get into this? So far we have faxes every morning from carpoint and hits on our website from the previous day. If I am to get to a respectable response time, how do I recieve these hits asap? Nobody else in my dealership realizes the potential of this. I'm a contender for salesman of the year and have only been here 6 months and I think if I get the inside edge on the internet buyers I can wrap it up for sure! Any help would be greatly apreciated. Personal e-mails welcome.
Reply:
Michael Hargrove
Subject: How Do I Recieve Hits ASAP?
Reply Posted by: (mhargrove@bluinc.com
)
Organization: MySuccessCompany.com
Date Posted: Fri May 19 16:00:12 EDT 2000
Message:
You're right, Chance! Next day or 24 hour response times to customer e-inquiries are simply no longer acceptable. Max would be two hours, 15 to 30 minutes is good, and under 15 minutes is ideal.
Virtually all of our clients who have active Internet departments have an auto-responder set up on their site to send an immediate e-mail response to each e-mail inquiry. This lets the customer know that their request was received and when to expect an answer. Some dealerships have their websites manned continuously during biz hours to have the answer/response fall within that 30 minute window.
Some of my clients tell me they have their e-mail addresses page them automatically whenever they receive a new e-mail. This way they can respond quickly even AFTER normal business hours. The auto-responder states as much too.
Of course, some report checking their e-mail two, three, four, five or more times a day to accomplish this too. You should be checking your e-mail at least three times a day anyway.
I hope these ideas help some and thanks for getting involved in these web discussions.
All the best to you!
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