The BLUinc Online Community
A place to share war stories and ask fellow
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Forum: Idea Exchange
Topic: Amazing Sales Stories
Topic Posted by: ModeratorOrganization: Bottom Line Underwriters, Inc.
Date Posted: Fri Feb 13 20:33:42 EST 1998
Topic Description: 'You won't believe this...' Tell us about your favorite sales transactions, closing stories and odd-ball deals.
Previous message
Posted by: Daniel Rocha
Organization:Lithia Hyundai Fresno
Date posted: Thu Oct 12 23:51:17 2006
Subject: Switching to in Stock!
Message:
Here goes, on a Saturday afternoon I picked up a sales call. It was a lady who was currently at a different dealership who was looking for a speecific car. As I began to answer her questions about what we had in stock, her husband spoke up in the background, "If you have the car we want I have a check in my hand!" I convinced them to drive the 20 min to our dealership and give me the opportunity to earn their business. Once they got to our store, I quickly greated them and began to joke about the bad experience they just had at the last dealership. They kept saying the the first question the salesman had was if they were there to buy today. After a few minutes we went outside only to find that we also did not have what they wanted. I did a lot of rapport building and investigating when I found out the car was for their daughter and they had been shopping for a week. Since I knew they were buyers, I decided to build a locate sheet. I told my boss what I was doing and he said, "Good job, now let them go and get a real up." I built the vehicle they wanted and took it back to him. He said, "Your still with them, get there number and let them go. We can't do a locate on a Saturday!" I went behind his back and found out that the car they wanted was only available in two places, Reno (6 hrs away) and Town B, where they came from. I had built such good rapport with them, that they would not go back, "...if I needed a heart transplant and it was in that car, I would break the window and steal it rather than buy it from them. So what do you have in stock that has the equipment we need?" As soon as my customers were in finance, i walked over to my manager. He said, "Where's you people? Are you still trying to do the locate?" "No boss, they are in finance, they switched to something in stock!!" Never, Never, Never give up!
Following message
Bottom Line Underwriters, Inc.
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E-mail: editor@bluinc.com
Copyright © 1998 by Bottom Line Underwriters, Inc.
