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I have been in auto sales now for about four months. I was reffered to this profession by a family member who is mngmnt at another dealership and has been in this career for a number of years. He had been hounding me for a while to get into the career because he thought I would be really successful at it. After being here for a short time I realize the potential that comes along w/ the buisness. I also realize that there is much I have to learn and always will be.
For the first two months of my selling I was one of the top sellers in my store. Our manufacturer has surveys that go out to all the customers that we sell to. Everyone's employment as well as some of our pay hinges on these surveys. When mine came back they were horrible. I finally realized why they were so bad, its because I've been backing my customers into a corner and giving them no choice but to buy. Now I know that that isn't all bad but, I want to know how to do that with out making my customer defensive and upset. Also, when some customers come in, they're on the defense right away. They still let me lead the sales process but, when it comes to numbers they always want to butt heads with me. Even when I tell them that the desk is the enemy and I'm they're friend, they still want to have it out with me.
What can I do to ease all this tension?
| Michael Hargrove | Sat Mar 8 16:53:25 2003 |
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